Why Book Preorders Matter

Why wouldn’t you just buy a book when it comes out on the shelf? Why have the option to preorder at all?

Well, let’s get into it, because my book, HERO ADJACENT, is now available for preorder in the US and Canada.

For Booksellers

Firstly, a bookstore has only so much space, and there are MILLIONS of books out there. They need to be selective with what they stock. But if they receive a bunch of preorders for a book? That tells them, hey, this thing has interest, so let’s put a few more on the shelves.

For Publishers

That heightened demand from booksellers in turn tells the publisher that people want this book, so they’ll invest more energy and resources into marketing it.

For the List

And finally, there’s the elusive “bestseller” status. Bestseller lists are based on how many books are sold in a single week, not over a drawn-out period of time. So, all those preorders are considered sales on the day of publication.

While getting on a bestseller list doesn’t necessarily mean that over time you sell the most books, but it does generate more hype to the public. How often have you seen a “bestseller” sticker on a book and picked it up? For most people, it lends credit to the quality and popularity of it.

My Preorders Are Here!

You can now preorder HERO ADJACENT in the US and Canada.

What it’s about

After years of drudgery, Athragast the wizard is ready to retire. But the world needs saving in under two weeks, and when the Prince rejects Athie’s big “destiny” speech, he isn’t left with many options. A thieving busboy, a cigar-eating rodent that goes peep, and some troubled sellswords might be the best he can scrounge up on a budget.

Get it at Barnes and Noble

Get it at Indigo (Chapters)

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